Having just recently dived into the world of twitter, I see a lot of potential.  However, I see some of you “marketers” going to extremes to apparently annoy people to the point that the only one’s who can possibly follow you are people who no longer look at their twitter account in any way shape or form.

I am talking to you guy who sends out little “tips” every 3-5 minutes, seemingly, 24 hours a day.  Some of the tips are even potentially interesting, but it overloads my twitter screen and you simply have to be removed.  So I lose out on the few good things you might have to offer because you have not learned to cull the wheat from the chaff.  It would be one thing if it were people talking about themselves, but these are cases where someone has clearly automated and pre-loaded these “tips” and they have a program auto-posting them.

Again not wholly against the idea, but you need to cut it down to a handful of times a day.  Only post the best ones and spread them out. 10-20 tweets an hour from someone who is not even doing anything but pre-loading some software with generic advice is essentially just spam. We have enough spam in this world.  No need to drown twitter in it as well.

To make your tweets effective and useful and something people will stay subscribed to and pay attention to, you need to go for quality over content.  Especially with auto-posted content.  Perhaps you want to time it so you post one so people hear from you at the start of the day, maybe one mid-day and then one in early evening.  Even throw one in for the night owls if you want. 3-5 times a day is plenty, every 3-5 minutes is way too much.